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Join Spotify in this spirits-focused event to uncover the best practices for connecting with consumers through audio. We’ll be diving into how nostalgia is a key theme in what your beer and liquor buyers are sipping and streaming - leaving you with insights and inspiration on how to reach your audience while they truly tuned in. Check out the details below.
By registering, you agree to Spotify contacting you by email about this event, future events and marketing communications. The Spotify privacy policy applies. We reserve the right to deny admission for any reason. We may record the event and use it for promotional or marketing purposes. This can include the name you register, or any content you send to us during the event. When you click on this link, you let us know that you are ok with all of this. The event will be held in Vimeo for which separate terms and conditions apply. If you have questions about that, please check their website.
Spotify’s Director of Client Partnerships, Bryan Rotunno, and Category Development Officer, CPG, Annie Evans, will dive into how audio and alcohol go hand in hand, meeting in the nostalgia moment. They’ll leave you with insights and inspiration for tapping into your audience’s emotional connection to the past through playlists and podcasts.
Moderated by Melissa Finney, Director of Client Partnerships at Spotify - Bill Simmons, Founder and Managing Director, The Ringer; Brad Feinberg, North America VP of Media & Consumer Engagement from Molson Coors; and Sean Yelle, Sr. Category Director, Dark Spirits at Campari, will take the stage to discuss how brands + creators reach new audiences while maintaining loyal followers through authentic connections, and the power audio plays in this mix.
Bill Simmons is a multi-media star who throughout his illustrious career has been a successful podcaster, columnist, author, TV host, and analyst, whose prolific writings, rants, and insights have become the voice for a generation of American sports fans. In March of 2016, he launched the immensely successful THE RINGER website and podcast network, which is home to an intriguing blend of sports, pop culture and over 30 popular podcasts available today.
Brad currently oversees all media strategy and investment, precision and digital marketing, creative services, and sports, entertainment, and licensing partnerships for Molson Coors. In Brad’s twelve plus years here, he has helped contribute to the turn around on Miller Lite – the original lite pilsner - as well as spearheading the launch of VOLT Studio, the Molson Coors in-house creative agency. He also has helped propel Blue Moon to the number one craft beer brand in the US with its national media launch in 2010. Brad has also led Molson Coors towards executing a modern marketing organization with data-based marketing at the center.Â
In a prior life something must have gone right for Sean as he has spent the past decade marketing some of the world’s largest and most beloved spirit brands such as Wild Turkey, Smirnoff, and Captain Morgan. Currently, he has the privilege of leading the award winning Whiskey & Rum portfolio at Campari America with a wide range of partnerships from Matthew McConaughey to Jamaican recording artists Chris Martin & Gyptian. Traveling the world (before COVID), scuba diving, and making cocktails for his friends and family rounds out his life outside of work and currently resides in the NYC Metro area.
Melissa currently leads a team of sellers across the CPG, Beauty and Spirits verticals. She worked in digital for nearly 20 years at companies such as ESPN, and The Economist, becoming a founding member of the Zillow sales force and managing sales teams at Say Media and Flipboard. Melissa is a frequent guest lecturer at NYU Stern School of Business and an advisor/member of the Digital Marketing Advisory Council at Fox School Of Business at Temple University.
Bryan leads a team of Client Partners working with brands and agencies throughout the US and globally, helping clients leverage the power and scale of Spotify's platform to fuel business growth. Bryan is an agency and ad sales veteran with 15+ years of experience across the media and technology landscape. Prior to joining Spotify, Bryan led regional sales and partnerships for LiveIntent, ran a cross-channel sales team at Centro, and broke into the technology space at rich media pioneer, PointRoll.
Annie leads the CPG vertical that supports efforts with key strategic partners in this industry. Her role involves advocating Spotify’s platform capabilities within the industry collaborating with internal teams to ensure the best solutions for clients and also advising the selling organization on how best to address the needs of all sub-categories within Food & Beverage, Household, Beauty and Spirits. In a series of media and integrated marketing roles for major brands in industries across Beauty, Luxury Auto, CPG and Retail. Annie most recently led Estée Lauder North America, partnering with major retailers, driving thought-leadership and innovation in her role as Head of Consumer Engagement & Media.
By registering, you agree to Spotify contacting you by email about this event, future events and marketing communications. The Spotify privacy policy applies. We reserve the right to deny admission for any reason. We may record the event and use it for promotional or marketing purposes. This can include the name you register, or any content you send to us during the event. When you click on this link, you let us know that you are ok with all of this. The event will be held in Vimeo for which separate terms and conditions apply. If you have questions about that, please check their website.
